Many professionals make the mistake of going it alone for personal branding. It's not something where you can have a "wing it" approach.
I'm in marketing. I love this field for many reasons, but it took me time to get to this point. Loving what you do is so important.
Trying to be like everyone else will get you nowhere. Being unique helps, but you have to give your audience a reason to care.
Building a business or anything worth building takes time, effort, and lots of hard work, but people love to call you lucky.
Too many brands write about the specs, the colors it comes in, or other mundane details. Those things don't matter to your buyers.
Learn how to build a personal brand without looking like a jerk.
When rebranding your personal brand or your business, there are many things to consider. One of the most important is clarity.
When building your brand (personal or business) "edgy" content can make you stand out. But, it's not for everyone.
When you build your online profile, people with a major brand on their resume could be stealing your thunder, whether they have talent or not.
When you create any kind of message targeting your audience, 100% positivity can have a negative impact. Here's why nudging your audience outside their zone works.
Grab top insights and examples from content creators to help you build a powerful personal brand.
Great marketing can't fix a terrible product. Tell the truth or face the consequences.
