- Elevate & Inspire: Personal Branding for Creators and Business Pros
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- The roadmap to personal branding
The roadmap to personal branding
Many professionals make the mistake of going it alone for personal branding. It's not something where you can have a "wing it" approach.
Anthony Gaenzle
May 19, 2025
In partnership with
Resources to help guide your personal branding journey.
My personal branding journey started back in 2007. When social media first started to become big and blogging was in its infancy, I saw an opportunity to stand out.
My journey wasn’t always pretty, and I learned a lot of things along the way. So, I want to provide you with some valuable resources to help you avoid some of the bumps and bruises I earned along the way.
LinkedIn is Your Friend
One of the most important components of your personal brand is your LinkedIn profile. You can view mine here as an example. It serves as a sort of interactive resume to help you shine for recruiters, clients, and others. Here’s a great article that offers tips to help you build a powerful presence on LinkedIn.
Elevate & Inspire Community on X
Are you active on X? If so, join the new community of entrepreneurs, content creators, freelancers, and others looking to build a powerful personal brand online. Join the group, share ideas, learn from others, and more.
Steps to Build Your Personal Brand
The Digital Marketing Institute offers a great 10-step guide to help you build your personal brand. This is an extensive guide with lots of excellent resources. I highly recommend bookmarking this article.
Let’s connect!
If you have any questions or you’re ready to start working on your personal brand, email me at [email protected] or visit gaenzlemarketing.com.
Oh…and don’t forget to grab your copy of The Business of Branding You: Invest in Your Personal Brand, Grow Your Career, and Gain Influence.
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