- Elevate & Inspire: Personal Branding for Creators and Business Pros
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- Your message is getting stale
Your message is getting stale
If you aren't focused on growth and improving your message, your personal brand and your content will get stale.
Anthony Gaenzle
February 11, 2025
In partnership with
Is your personal brand and the message you send getting stale?
When was the last time you checked for stale content on your website?
You spend a lot of time creating each piece you publish.
If you aren’t tracking the performance of your posts and updating each one to give it a boost, you’re missing out.
Take inventory of the content on your site.
Uncover posts that were top-performers but recently lost their luster.
Put them in a spreadheet (I know, the thought of a spreadsheet makes you cringe 😬, but it’s a key step).
Prioritize them by the ones you know will have the buggest impacf and then start updating.
- update old stats
- add a few new paragraphs
- update images
- make sure the links are working
- add a video or other piece of interactive content
- make sure it lines up with your current objectives
Follow these steps and you’ll see your site get major boost.
Stop wasting quality content by letting it fade away into oblivion.
Update old content, polish it, and watch it shine again.
Let’s connect!
If you have any questions, or you are ready to start working on your personal brand, email me at [email protected] or visit gaenzlemarketing.com.
Oh…and don’t forget to grab your copy of The Business of Branding You: Invest in Your Personal Brand, Grow Your Career, and Gain Influence.
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